Tara & Sons, Inc. was founded in 1974 by Tara C. Sethi in New York’s famed diamond district with the solitary goal of designing and manufacturing the finest jewelry available. Today, that dream lives on in the “Gem-Centric” approach of the entire Sethi family. The Sethi family scours exotic locations around the world for the most perfect pearls and diamonds available to man and then uses these natural wonders as the inspiration for their exquisitely designed jewelry collections.
Tara & Sons has been creating fine private label pearl jewelry for the world’s top jewelry retailers for over 20 years. Now, the TARA line is openly available to the luxury lifestyle consumer. With each season, Tara & Sons continues to evolve their collections, creating jewelry that is distinctively “TARA”: elegantly classic and contemporary. Drawing inspiration from the gems themselves, Tara has developed savvy and stylish collections for today’s most discerning jewelry customer.